Calculating the return on investment (ROI) of improvements to retention can seem like a daunting or complex task. But, finding...

“You can’t improve what you don’t measure”. This quote, often attributed to management thinker Peter Drucker, reminds us that while...

Product analytics are essential to the success of any digital product. Getting the analytics in place with the right practices...

While launching a bottoms-up SaaS product, Stratejos, from Terem, we saw users grow quickly month on month from a few...

Here is a framework for knowing what types of tools you need in your product analytics stack. It’s useful in...

If you have an existing product but you’re just getting started with product analytics then it is easy to get...

The highest performance products combine quantitative and qualitative information on a regular if not daily basis to inform decisions and...

On the surface product analytics for products serving business customers and users seems straight forward. You just take a common...